By Peter Roos
There are only two ways to increase revenues: Do more business with current clients or acquire new customers, usually as referrals from previous customers.
Did you know that new customers and untapped revenue are at your fingertips in your current client base? Consider increasing revenues by systemizing a referral program for your business, a cost-effective strategy for increasing your business revenue.
Conventional print advertising, properly designed, is still cost effective for many clients. Robert King, LMT, was a new Paradise NEWS advertiser in October. He was thrilled with five new client responses to his massage therapist ad/advertorial in the first week after the print issue was delivered to 20,000 mailboxes.
You can also find new customers by SEO-optimizing your websites and improving your position in Google Searches. “Websites are the digital foundation of businesses,” says Paul Donahue, CEO of Advanced Digital Media Services. “Most web pages never receive any Google search traffic because they were not created with Search Engine Optimization (SEO), a critical tool for the last 30+ years. It’s a moving target, always changing. Website design today requires a team of quality writers, SEO keyword researchers, front-end web designers and back-end, on-page, SEO specialists,” says Donahue.
Want to rank No. 1 on Google for your targeted search terms? Start with optimizing your company’s website. Advanced Digital Media Services can help. This website design/SEO digital marketing agency has offices here and Dillon, Colorado. They wanted to make sure they practiced what they preach. “We thought it would be a
good idea to rank ourselves for our target keywords such as: seo clearwater fl, seo dunedin fl, seo largo fl, seo pinellas park fl and seo st petersburg fl before we started contacting potential new clients in our target home markets,” says Donahue.
Donahue advises checking out a prospective web development company’s before and after versions of their clients’ websites so you could get a solid visual representation of the improvements. You can use some of ADMS’ work at www.advdms.com/portfolio.
“Social proof is imperative to any business’s success. Those with a systematic review gathering platform out-perform their competitors by an astounding 313 percent!
Donahue suggests businesses:
• Utilize a review gathering software platform.
• Review their home page. People form a subconscious opinion about your company, practice, or organization the second your homepage loads. Do their home pages create consumer trust the moment they display?
• Prepare an SEO Competitor Analysis. “This is the starting point of an effective SEO strategy; an SEO campaign started without a solid strategy is a waste of time and money.”
Get the Advanced Digital Media Services advantage today. They are accepting a limited number of new accounts before the end of the year. Call 727-201-0069 if you want a no-obligation review and effective SEO strategy for your website. Call for a free consultation!